I'm a writer, speaker, and thinker working under the philosophy of Buaidh2025 — a way of seeing concerned with thresholds, power, behaviour, and consequence. My work spans applied observation in hospitality (Pavement to Profit), mythic storytelling (The Tinderdale Legend), and contemporary fiction (The Four Horsemen). Across essays, podcasts, and novels, my focus remains the same: making visible the moments and forces that quietly decide outcomes.